360 Degree Personal Branding Quiz  
         
      As you go through each of the skill categories below, please quantify your perceptions.
      Use the coding listed below:  
      1 = Ineffective 2 = Fair 3 = Average 4 = Effective 5 = Outstanding  
      Select the number that best describes personal performance in the skill area indicated.
      COMMUNICATING    
Transferring information, listening, understanding, handling conflict)
      Articulates ideas clearly and concisely  
       
     
   
      Is an impressive public speaker  
       
     
   
      Provides his/her full attention when listening to others  
       
     
   
      Communicates effectively through non-verbal behavior  
       
     
   
      Strives to understand others’ points of view  
       
     
   
      Says what needs to be said (is direct)  
       
     
   
      Communicates sensitive information tactfully  
       
     
   
      Remains in control of his/her emotions  
       
     
   
      Works to solve problems rather than ignoring or avoiding them  
       
     
   
      Possesses the ability to influence others  
       
     
   
      Is sensitive to non-verbal cues of others  
       
     
   
      Language is respectful and appropriate for audience  
       
     
   
      Communication comes across as genuine  
       
     
   
      Takes the time to explain what he/she is thinking/wants  
       
     
   
      Is an effective storyteller  
       
     
   
      Communicates respectfully with everyone regardless of position  
     
   
       
      360 Degree Personal Branding Quiz        
           
  LEADING  
           
Dealing with people, creating teamwork, taking charge, generating enthusiasm, influencing people to follow
  Is a big thinker  
           
 
 
      Is ambitious    
           
 
 
      Embraces risk (i.e., steps outside his/her comfort zone)  
           
 
 
      Is perceived as intelligent/well-educated  
           
 
 
      Enrolls others in a shared vision  
           
 
 
      Generates enthusiasm in others  
           
 
 
      Leads by example  
           
 
 
      Embraces an attitude of abundance (i.e., plenty to go around)  
           
 
 
      Private life is congruent with professional life  
           
 
 
      Embraces personal growth  
           
 
 
      Empowers others to act  
           
 
 
      Maintains a positive, can-do attitude  
           
 
 
      Is fair/has a keen sense of justice  
           
 
 
      Is decisive    
           
 
 
      Shares credit for success with others  
           
 
 
      Makes the best of difficult situations  
           
 
 
      Inspires others to be better    
           
     
   
      Practices good sportsmanship    
           
     
   
         
       
     
    360 Degree Personal Branding Quiz  
    BRANDING & MARKETING  
Personal and company brand, area of specialization, uniqueness of products/services
    Projects a positive, inspiring personal brand/image  
       
   
   
    Write the word or phrase that comes to mind when you think of John Paul
       
   
   
    Inspires others to have confidence in himself/herself within business setting
       
   
   
    Communicates uniqueness of products/services clearly and concisely  
       
   
   
    Projects trust and honesty  
       
   
   
    Keeps promises and honors commitments  
       
   
   
    Has carved out a niche for him/herself  
       
   
   
    Products/services are perceived as unique or special  
       
   
   
    Has a high degree of visibility within industry  
       
   
   
    Encourages feedback for improvement or change in products/services  
       
   
   
    Is effective at marketing his/her services  
       
   
   
    Personally stands for something special in profession  
       
   
   
    Company brand image commands respect  
       
   
   
    Is perceived as the “go-to” person in his/her industry  
       
   
   
   
       
    360 Degree Personal Branding Quiz
    PERSONAL APPEARANCE  
Dress, hygiene, grooming, manners, cleanliness, neatness
    Dress and grooming are always impressive/stylish
       
   
   
    Manners are impeccable  
       
   
   
    Language is appropriate at all times  
       
   
   
    Shows courtesy and respect for others  
       
   
   
    Interacts with others in a controlled and confident way
       
   
   
    Overall personal appearance projects success  
       
   
   
    Shakes hands gracefully  
       
   
   
    Smiles regularly    
       
   
   
    Has a pleasing voice    
       
   
   
       
    360 Degree Personal Branding Quiz  
    PEOPLE SKILLS & RELATIONSHIP DEVELOPMENT  
Getting along well with others, engaging, enjoyable to be around, looks to help others
    Has an engaging/pleasing personality  
       
   
   
    Is charismatic    
       
   
   
    Treats people like people, not just prospects  
       
   
   
    Makes sacrifices to build relationships  
         
   
   
    Personalizes interactions  
         
   
   
    Radiates positive energy  
         
   
   
    Practices honorable ethics  
       
   
   
    Is proficient in cultivating relationships  
       
   
   
    Consistently maintains contact    
       
   
   
    Treats everyone equally regardless of position  
       
   
   
    Understands what it takes to build relationships  
       
   
   
    Interacts well with others  
       
   
   
    Is likable    
       
   
   
    Commands respect from peers  
       
   
   
    Is regarded as trustworthy by others  
       
   
   
    Has a keen sense of humor  
   
   
    Exhibits humility of heart  
   
   
    Has the self-confidence to praise others (even the competition)
   
   
       

Just One More Step


Self-Assessment Results

Your Overall Personal Brand Impact

Quiz Perfect Score Your Score
Communication 80
Leading 90
Branding 70
Personal Appearance 45
People Skills 90
Total

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Self-Assessment Results

Your Overall Personal Brand Impact

Quiz Perfect Score Your Score
Communication 80
Leading 90
Branding 70
Personal Appearance 45
People Skills 90
Total

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